Clarify Vision.

Empower creatives to clarify their vision with advanced tools for precise stunt visualization and sequence planning. State-of-the-art computer interface technology enables directors and choreographers to create, view, and refine ideas in real-time, ensuring that every action sequence perfectly aligns with the project's overall creative intent.

Reduce Costs.

The "Out of the Box" pipeline enhances efficient communication by streamlining the exchange of ideas and feedback between departments. This integration allows for real-time updates and collaborative input, reducing misunderstandings and ensuring that all team members are on the same page throughout the production process. This results in a more cohesive and synchronized execution of complex stunt sequences and action scenes.

Efficiently
Communicate.

The "Out of the Box" pipeline significantly reduces production costs by minimizing the need for extensive physical rehearsals and reshoots. By using virtual environments and pre-visualization tools, the system allows teams to experiment and make decisions digitally before executing them on set. This approach not only saves on resource allocation and time but also decreases the financial impact associated with traditional stunt setups and location shoots.

Mitigate
Distance.

The "Out of the Box" pipeline helps mitigate distance by enabling remote collaboration among international teams. Utilizing virtual production technologies, team members can work together seamlessly from different locations, ensuring that geographical boundaries do not hinder the creative process or stunt coordination. This capability is crucial for maintaining project continuity and leveraging global talent, regardless of physical distances.

Innovative Action Design

Action Design Inc., founded by Mark Ginther and Brad Allan, blends cutting-edge equipment with visionary action directing to attract top talent in stunt design. We've collaborated with major studios like MARV, Disney, and Marvel, delivering exceptional results. Our innovative 'Out of the Box' pipeline, developed to overcome the constraints of traditional studio settings, leverages Unreal Engine to revolutionize stunt visualization. This approach allows creatives to focus on action, using the latest in virtual production technology.

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What We Do

At Action Design Inc., we elevate action sequences with expert stunt visualization, top industry networks, and cutting-edge facilities, ensuring a seamless transition from concept to execution and empowering creators with clarity and impact.

Action Design Pipeline

1. Project Kickoff

Dive into the thrilling world of action design by teaming up with us! Kick off your adventure and unleash your creativity with our expert crew at the helm!

• Meet and Greet
• Asset Review
• Production Planning

2. World Building

Collaborate with us to use our Digital Twin Workflows, transforming your creative vision into a vibrant digital realm.

• Set Design “Digital Twin” or let us build your world
• Cinematic Lighting
• Interactive Elements

3. Action Design Playground

Step Into the Stage: Where Stunt Mastery Meets Cinematic Innovation.

• Performance Capture
• Virtual Cinematography
• Location Scouting

4. Asset Deliverables

Precision at Play: Delivering Cinematic Assets with Unmatched Speed, Flexibility, and Reliability.

• Compatible assets
• Reliable Quality
• Speedy Turnaround

Our Work in Action

Shang-Chi and the Legend of the Ten Rings

Testimonies

I had the pleasure of working with Mark and using the Action Design Pre-Viz System. The system helped Production immensely by providing the action sequences within the real environments assisted by Unreal Engine supplied by the Art Department. This allowed all departments to be advised of the required needs before sets were built. In my opinion the Action Design pre-vis system was an essential tool for Production as well as the overall film process and scheduling.

Damian Anderson

Producer